About Can-Do Tape
Can-Do Tape is a manufacturer and distributor of adhesive tapes and foams. They were in need of a new website with the goal of turning the site into an e-commerce site. They also wanted to increase their lead generation by improving their positioning within search engines. As time went on, a need for multiple projects emerged that included designs for user experience, direction, and training. The various Products and Designs I accomplished was:
- Web Design, including UX and SEO
- Automated Lead Generation to the Sales Department
- UX Workflows
- Reports and Budgets
- Video Production
- Graphic Design
Web Design, including UX and SEO
~ The company had a challenge in displaying their converting services. They grew from being a tape distributor to acquiring several slitting and die-cutting machines so they could offer specialized services to
~ I produced the videos by providing the creative direction, setting a budget, offering scripts, organized deadlines, and communicating with an outside team each step of the way.
Campaign Manager and Designer
~ I c
~ The goal of the e-books would be used to increase lead generation for
~ I provided the general content and images for the outsourced content writer and designer.
~ I designed the cover to obtain the consistency of the company’s brand.
~ Budgeted and designed a collection of posters and wall decor to hang throughout the office building by collecting images and logos.
~ Designed three large panels to be used during trade shows and sales presentations.
~The goal of this project was to establish branding and inspiration to the products and services offered.
Tools: Photoshop, Indesign & High res. mac computer.